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Three Brothers 69 Ways To Have Fun – Finger Lakes' Playful Sweet Wine Adventure

Updated → August 2025

This cheeky sweet blush from Three Brothers' Bagg Dare Wine Co. collection delivers bold fruit flavors and playful irreverence in every sip. At around $12-16, it's an affordable crowd-pleaser perfect for casual gatherings and those who appreciate wines that don't take themselves too seriously.

The Sweet Wine Revolution in Finger Lakes

The Finger Lakes wine region has experienced a remarkable transformation over the past decade, moving beyond its traditional Riesling reputation to embrace bold, approachable wines that speak to modern palates. Three Brothers 69 Ways To Have Fun represents this evolution perfectly, offering wine enthusiasts a departure from stuffy conventions and an invitation to enjoy wine without pretense.

Sweet wines have found renewed appreciation among both seasoned collectors and newcomers, particularly those crafted with native American grape varieties. These wines celebrate the unique terroir of upstate New York while providing accessible flavor profiles that appeal to diverse tastes. The resurgence isn't just about sweetness—it's about creating memorable experiences that bring people together.

Three Brothers: Breaking Wine Traditions

Located at 623 Lerch Road in Geneva, New York, Three Brothers Wineries and Estates has revolutionized the traditional winery experience. Rather than intimidating visitors with wine snobbery, the estate created multiple tasting rooms, each with distinct personalities designed to make wine approachable and fun. This philosophy permeates every bottle they produce, especially evident in wines like Three Brothers 69 Ways To Have Fun.

The estate encompasses several distinct wineries including Bagg Dare Wine Co., where irreverent humor meets quality winemaking. Their bayou-themed tasting room, complete with truck-bed bandstand performances, creates an atmosphere where laughter flows as freely as the wine. This commitment to entertainment alongside excellence has made Three Brothers a must-visit destination in the Finger Lakes region.

Inside the Bagg Dare Wine Collection

Bagg Dare Wine Co. specializes in wines with provocative names and bold personalities. Alongside Three Brothers 69 Ways To Have Fun, the collection includes equally cheeky options like Skirt Lifter, Poor Limp Richards, and Bone Spirit. Each wine tells a story through both its name and flavor profile, creating conversation starters that break down barriers between wine novices and enthusiasts.

The marketing approach might raise eyebrows, but the quality inside each bottle proves these wines deserve serious consideration. The winemakers balance playful branding with careful attention to grape selection, fermentation techniques, and flavor development. This combination has earned Bagg Dare wines a loyal following among those who appreciate both quality and personality in their glass.

69 Ways To Have Fun Wine Profile

Three Brothers 69 Ways To Have Fun presents itself as a sweet blush wine crafted from a thoughtful blend of Concord, Cayuga, and Catawba grapes. This combination creates a wine that's simultaneously familiar to American palates while offering complexity that surprises more experienced drinkers. At 11% ABV, it maintains enough structure to pair with food while remaining light enough for casual sipping.

The wine's official description playfully references strip poker and slowly uncovered secrets, setting expectations for an experience that's both flirtatious and fun. This marketing approach aligns perfectly with the wine's character—approachable, slightly sweet, and designed to lower inhibitions just enough to enhance any social gathering. The 750ml bottle format makes it ideal for sharing, encouraging the communal experience the winemakers intended.

Understanding the Grape Blend

The trio of grapes in Three Brothers 69 Ways To Have Fun each contributes distinct characteristics. Concord brings bold, jammy fruit flavors reminiscent of childhood grape juice but with adult sophistication. Cayuga, a French-American hybrid developed specifically for cool climates, adds floral notes and crisp acidity that prevents the wine from becoming cloying. Catawba, one of America's oldest cultivated grapes, provides structure and a subtle musky quality that adds complexity.

This blend showcases the potential of native and hybrid grape varieties often overlooked by wine purists. The combination creates layers of flavor that evolve as the wine warms in the glass, revealing new nuances with each sip. The winemakers' expertise shines through their ability to balance these three distinct varieties into a harmonious whole that exceeds the sum of its parts.

Detailed Tasting Notes

Upon pouring, Three Brothers 69 Ways To Have Fun displays an inviting pink blush color that hints at the playful experience ahead. The nose immediately presents pronounced floral aromatics—think spring honeysuckle and rose petals—followed by waves of fresh strawberry and raspberry. As the wine opens, subtle notes of white peach and citrus zest emerge, adding complexity to the bouquet.

On the palate, the initial impression is one of vibrant fruit sweetness balanced by surprising acidity. Flavors of candied strawberry and fresh Concord grape dominate, supported by hints of watermelon and pink grapefruit. The mid-palate reveals the Cayuga's contribution with delicate floral notes and a mineral undertone that provides structure. The finish is clean and refreshing, with lingering notes of berry compote and a slight tannic grip that prevents the sweetness from overwhelming.

Creative Food Pairings

While Three Brothers 69 Ways To Have Fun shines as a standalone sipper, its versatility with food surprises many. The wine's sweetness and acidity make it an excellent match for spicy cuisines. Try it with Thai red curry, where the residual sugar tames the heat while the acidity cuts through coconut milk richness. Mexican dishes featuring chipotle or jalapeño also benefit from this wine's cooling effect.

For appetizers, consider pairing with fried goat cheese drizzled with honey, where the wine's floral notes complement the tangy cheese while its sweetness echoes the honey. Charcuterie boards featuring prosciutto, fresh figs, and aged manchego create delightful sweet-savory combinations. The wine also excels with challenging vegetables like roasted beets topped with candied walnuts, where earthy and sweet elements find harmony in the glass.

Optimal Serving Suggestions

Temperature plays a crucial role in enjoying Three Brothers 69 Ways To Have Fun at its best. Serve well-chilled between 45-50°F to highlight the wine's refreshing qualities and control the perception of sweetness. Too warm, and the sugar dominates; too cold, and you'll miss the complex aromatics. A standard refrigerator temperature works perfectly—just remove the bottle 10 minutes before serving.

Glassware selection enhances the experience significantly. While the wine's casual nature might suggest any glass will do, a tulip-shaped white wine glass concentrates the floral aromatics while providing enough bowl space for swirling. For outdoor events, consider acrylic versions that maintain the proper shape while eliminating breakage concerns. The wine also makes an excellent base for sangria or wine cocktails, where its fruit-forward profile and sweetness eliminate the need for additional sugar.

Price Analysis and Value

Regional Price Comparison

Retailer

Price

Location

Seneca Wine & Liquor

$12-16

New Hartford, NY

Bremer's Wine & Liquor

$12

New Hartford, NY

Marketview Liquor

$12

Rochester, NY

Direct from Winery

$16

Geneva, NY

At an average price point of $12-16, Three Brothers 69 Ways To Have Fun represents exceptional value in the sweet wine category. Compared to mass-produced sweet wines that often taste artificial or one-dimensional, this bottle delivers genuine fruit flavors, balanced sweetness, and enough complexity to maintain interest through the entire bottle. The price stability over recent years indicates consistent demand and fair market pricing.

Comparable Wines from Three Brothers

Within the Bagg Dare collection, several wines share similar profiles to Three Brothers 69 Ways To Have Fun. Skirt Lifter offers another sweet, fruit-forward option with equally playful branding, while Dog Head Red provides a fuller-bodied alternative for those seeking more tannic structure. Poor Limp Richards splits the difference, offering medium sweetness with enhanced spice notes perfect for cooler weather enjoyment.

Beyond Bagg Dare, Three Brothers' Passion Feet Wine Barn features Scandelicious Raspberry, which amplifies the berry notes found in 69 Ways while maintaining similar sweetness levels. For those ready to explore drier options, the estate's Stoney Lonesome wines showcase what's possible with minimal residual sugar while maintaining the approachable character that defines the Three Brothers philosophy.

Perfect Occasions for 69 Ways

Three Brothers 69 Ways To Have Fun excels in social settings where conversation and laughter take precedence over formal wine evaluation. Bachelorette parties appreciate both the cheeky name and crowd-pleasing flavor profile. Summer barbecues benefit from the wine's ability to complement everything from grilled chicken to fruit salads. Book clubs find it loosens tongues just enough to encourage spirited literary debates.

The wine also shines in more intimate settings. Date nights benefit from the playful name that serves as an icebreaker, while the approachable sweetness appeals to those still developing their wine palates. Picnics and beach outings call for wines that don't require contemplation, making this bottle perfect for sunset watching or lazy afternoon lounging. Even casual weeknight dinners become more special with a glass of something that reminds you not to take life too seriously.

Where to Buy in New York

Finding Three Brothers 69 Ways To Have Fun throughout New York State proves relatively easy given the winery's strong distribution network. Seneca Wine and Liquor in New Hartford maintains consistent stock, often featuring the wine in promotional displays. Their knowledgeable staff can suggest similar options if temporarily out of stock and frequently offer case discounts for party planning.

For those preferring direct purchase, visiting Three Brothers Wineries and Estates in Geneva provides the full experience. The estate offers tastings across multiple themed rooms, allowing visitors to sample the entire portfolio before purchasing. Many retailers now offer online ordering with local delivery or curbside pickup, making acquisition convenient regardless of location. Check individual store websites for current availability and potential shipping options within New York State.

Storage and Cellar Potential

While Three Brothers 69 Ways To Have Fun isn't designed for long-term aging, proper storage ensures optimal enjoyment within its drinking window. The wine's fruit-forward character and residual sugar mean it's best consumed within 1-2 years of purchase. Store bottles in a cool, dark place away from temperature fluctuations—a pantry or basement works perfectly for short-term storage.

Once opened, the wine's sweetness acts as a natural preservative, allowing it to maintain quality for 5-7 days when recorked and refrigerated. This extended lifespan makes it practical for those who enjoy a glass or two over several evenings. The screw cap closure, if present, provides superior seal compared to traditional corks, eliminating concerns about cork taint while maintaining freshness.

Visiting Three Brothers Estate

A pilgrimage to Three Brothers Wineries and Estates transforms Three Brothers 69 Ways To Have Fun from simple beverage to memorable experience. The Bagg Dare Wine Co. tasting room, accessed via dirt walking path, immediately sets expectations with its bayou theme complete with eclectic décor and potential live music from the truck-bed stage. Visitors often find themselves lingering longer than planned, drawn in by the atmosphere as much as the wine.

The estate's multiple tasting rooms allow exploration of different wine styles and personalities in a single visit. Start refined at the main building, venture to Passion Feet for sweet wines celebrating female empowerment, then conclude at Bagg Dare for irreverent fun. War Horse Brewing Co. adds craft beer to the mix, ensuring something for every palate. The experience demonstrates how wine tasting can be educational, entertaining, and accessible simultaneously.

Final Verdict and Recommendations

Three Brothers 69 Ways To Have Fun succeeds in its mission to make wine approachable, enjoyable, and memorable. While wine snobs might dismiss it based on name alone, they'd miss a well-crafted sweet wine that respects its grape varieties while delivering consistent pleasure. The combination of quality, personality, and value makes this bottle a smart choice for numerous occasions.

For those new to wine or seeking an escape from pretension, this bottle opens doors to further exploration. Its balanced sweetness trains palates to appreciate fruit flavors while the acidity prepares drinkers for drier styles. Most importantly, it reminds us that wine should enhance life's moments rather than complicate them. In a world that often takes itself too seriously, Three Brothers 69 Ways To Have Fun delivers exactly what it promises—multiple ways to enjoy yourself, one sip at a time.

Available at Seneca Wine and Liquor

Seneca Wine and Liquor
8630 Seneca Turnpike, New Hartford, NY13413
Phone: (315) 724-8672

Frequently Asked Questions

Is Three Brothers 69 Ways To Have Fun a red or white wine?

Three Brothers 69 Ways To Have Fun is a sweet blush wine, which means it falls between red and white wines. It's made from a blend of Concord, Cayuga, and Catawba grapes, giving it a pink color and combining characteristics of both red and white wines.

How sweet is 69 Ways To Have Fun compared to other wines?

This wine is definitively sweet but not cloying, with residual sugar balanced by good acidity. It's sweeter than most dry table wines but less sweet than dessert wines. Think of it as similar in sweetness to White Zinfandel or Moscato.

What foods pair best with Three Brothers 69 Ways To Have Fun?

This wine pairs excellently with spicy foods like Thai curry or Mexican cuisine with chipotle. It also complements fried goat cheese with honey, charcuterie boards with prosciutto and aged cheeses, and roasted beets with candied walnuts.

Should I age Three Brothers 69 Ways To Have Fun?

No, this wine is designed to be enjoyed young and fresh. It's best consumed within 1-2 years of purchase to enjoy its vibrant fruit flavors and floral aromatics at their peak. Store in a cool, dark place and serve well-chilled.

Can I visit the winery where 69 Ways To Have Fun is made?

Yes! Three Brothers Wineries and Estates is located at 623 Lerch Road in Geneva, NY. The wine is made at their Bagg Dare Wine Co. facility, which features a unique bayou-themed tasting room. The estate offers multiple tasting rooms and even has a brewery on-site.

Drink responsibly. 21+ only.